Romanian Car Brand Logan Sparks Race To Design Low Cost Cars
- Adam Popescu
- 13 aprilie 2007, 03:00
The success of Renault group with the Romanian model Logan determined international carmakers to enter the auto market of third world countries.
The Logan” phenomenon is growing as the demand for the Romanian model is ever growing on various markets throughout the world .
Carmakers started paying attention to the low-cost cars in the „compact” or „supermini”, sector in which Logan is included.
It seems that the Renault managers found the perfect solution to the dimensions-facilities-price equation and the success of the Romanian brand became a strategy adopted by other carmakers.
Dacia Logan, with its ugly design hides a secret: a come back to the old methods of manual labor.
The components are modern but the body of the car is manually constructed . Dacia does not use robots but manpower.
Howeverm Logan is not the cheapest car on its segment.