CEC will change, today, it's name and image.
Starting today, the institution will be called CEC Bank, according to ZF. The bank's image will also change: new logo and colurs. A logo with an oak leaf will replace the old one that represented a money box. The yellow and orange, actual colours of the bank, will be replaced with shades of dark green. In order to change it's name and image, the bank had to modify it's status.
"We have modified CEC's status after an AGA decision. Tommorow it will appear in the Official Register", said the president of the Bank, Radu Ghetea. According to Ghetea's older statements, the bank's rebranding process will include new agencies and a renewed products portofolio. The bank will also have a new website. CEC's rebranding process will take up to three years.
For this year, the budget raises up to approximately 50 millions euro, according to informations released by the CEC president. Initially, the image of the main 80 units will be changed, and until the end of the year 600 units will follow this direction.